Netflix Buys Boss Fight Entertainment as It Builds Out Gaming Business
Netflix said on Thursday that it was buying Boss Fight Entertainment, a small independent video game studio based in Allen, Texas, as the video streaming company pushes further into the lucrative video game market.
The acquisition of Boss Fight, a mobile game developer with 130 employees, is Netflix’s third studio purchase since it set its sights on the gaming industry last summer. The company bought a studio called Night School in September, and this month it bought Next Games. Netflix would not say how much it paid for Boss Fight.
Netflix has far fewer development studios compared with companies like Microsoft and Sony, which produce gaming consoles and hit titles like Halo and Spider-Man. And its acquisitions have been narrower in scope.
But the deals point up Netflix’s emerging strategy as it aims to catch up to its competitors. Even Google and Amazon, also big tech companies trying to break into the gaming world, have a head…
