About Us


Global Asset Management built its reputation by giving attentive investment advice to private clients, one client at a time. Over the years, we have earned the trust and confidence of our global clientele of off-shore investors by consistently providing innovative wealth management solutions. The Global Asset Management team is able to provide consistently superior investment returns in ever-changing financial markets through a commitment to time-tested investment selection disciplines and uncompromised integrity.

Our clients include individual investors, family wealth management, charitable organizations, trusts and other institutions. The Global Asset Management teams provides excellence in client care due to our combined experience, performance and high level of client service. And, of course, as a privately owned and independently run company, we are free to manage assets without the conflicts of interest inherent to larger financial institutions.


A solid investment plan starts by outlining both investor objectives and any important constraints. Establishing these in definitive terms is fundamental to the plan working for the investor. As a general rule most objectives are long-term in nature. The plan needs to be designed so that it can provide objectivity during changing market conditions. It should also build in flexibility to adjust for the unexpected. Most investors have multiple goals, like funding a child’s education and preparing for retirement, and everything must be taken into consideration. Once established, the investor and personal advisor should reassess everything periodically. An annual review is generally recommended.

Investors who work without an established plan tend to make investments piecemeal rather than taking into consideration how they are contributing to the overall portfolio meeting their objectives. This random decision making can lead to a collection of assets that will fail to meet an investor’s long term needs. Erratic investment decisions lead to unbalanced portfolios and mistakes like chasing the market, indulging in hot tips and overreacting to news reports.


The foundation of an effective investment strategy should be determining the optimal asset allocation to meet the portfolio’s stated objectives. Studies show that asset allocation determines over 90% of long-term returns for a diversified portfolio. The allocation should reflect appropriate expectations for returns and risk, and should minimize said risk with sufficient diversification. The combination of asset allocation and diversification are what provide balance to the portfolio. All investing involves some type of risk. Managing wealth is an ongoing tradeoff trying to find the balance between risk and reward. This balance should be reflected in the assets selected for the portfolio.


Markets are unpredictable but costs are something that one can control. Investors should strive to minimize costs wherever possible because they eat into the actual return on investments. Many mutual funds fail to outperform basic index funds simply due to the fees they charge, some of which are upfront and many of which are hidden. Why pay more for lower returns? Most investors are better off owning stocks directly, once they are able to hold even five different positions. The marginal benefits of diversification beyond 13 holdings is little to nothing. Since 90% of a portfolios gains are based on asset allocation and diversification, it makes no sense to pay for mutual fund management fees.

Clients wishing to employ funds in their portfolios, which do have their place, should stick to indexed investments and ETFs. Sticking to the disciplines of an established investment plan will also help control costs, since it prevents investors from unnecessary commissions and other trading fees generated by impulsive and excessive trading. Take an active role in minimizing costs. Every dollar you spend is a dollar less than your potential return. Always remember that paying more doesn’t always get you more.


At Global Asset Management we work closely with clients to assure their financial security. We understand that for many, investment decisions can seem intimidating and complex. Our mission is to simplify the process and put you at ease. We do this by putting matters of financial management into clear, easily understood language and using straight forward investment portfolios. We further simplify matters by ensuring costs and fees are completely transparent.

Our primary goal when looking after client assets is creating long-term wealth. We spend a great deal of time particularly with new clients ensuring we have a full grasp of each client’s goals and risk tolerances. The most effective way to achieve superior long-term performance is to use strategic asset allocation that is maintained by regular attention to rebalancing. We do not believe in attempting to time the market or engaging in short-term speculation. Rather, we stick to a disciplined process that generates consistently above average long-term results.

Underlying all investment decisions is the tradeoff between risk and reward. Holding all one’s assets in Treasury bills eliminates most risk, but generates little reward. The key is finding balance. Financial markets are consistently in flux, and when we judge market risk to be incompatible with the tolerable risk in a portfolio, we will act to make changes to bring investments back into line.

The final step in generating maximum long term returns is keeping expenses to a minimum so they don’t eat into returns. While active investment management does incur costs, there must be value attached to these costs and we use the entirety of our assets under management to reduce costs wherever possible.


    Global Asset Management was founded on the principals of providing excellence in customer service and wealth management. Many years later our approach has remained the same. We pride ourselves on our long-term and multi-generational relationships.


    17F East Center
    Center 1 Building
    26 Euljiro 5 gil
    Seoul 04539, Korea


    +822 3478 4126