How benchmarking can help grocers improve their online business
David Bishop currently leads Brick Meets Click’s consumer research, retailer benchmarking and sales forecasting programs while working closely with grocers to improve the results of their omnichannel strategies. Brick Meets Click is a renowned analytics and strategic insight firm that leverages its industry expertise, clear thinking and practical solutions to help clients solve the challenge of finding new routes to success in the changing U.S. grocery market.
We all know that more shoppers are using online grocery options than before COVID. What’s harder to sense — but even more significant — is that the dynamics of the online grocery market have also changed, especially when it comes to how conventional grocers can strengthen their online grocery services to improve performance. The challenge is that it’s not…
