7 Ways to Boost Your Business Instagram Account
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Instagram is one of the most important marketing platforms for brands in 2021. Because user engagement corresponds with a greater reach to your target audience, Instagram engagement should be the center of any growing business’s social media marketing strategy.
Engagement is important because it is a key factor in Instagram’s post prioritization algorithm. This means if you have a high level of engagement, your post is more likely to end up at the top of your followers’ feeds — where they will actually see it.
Instagram engagement measures how involved your audience is with your content and is based on a combination of metrics such as comments, saves, shares, likes, view time and more. Here are a few simple steps that will improve your Instagram business account engagement and boost overall reach to your target audience.
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